Pitching your proposal? Ron Sellers, President of Grey Matter Research and Consulting, shares his top tips to help you win business....
Are you really talking to the right people? Download this e-book by consumer psychologist Patrick Fagan to discover how big data can help...
Why targeted advertising is effective for marketing and participant recruitment, from a psychologist’s point of view....
Studies find that participants often may not be who they say they are. Consumer psychologist Patrick Fagan explains how digital behaviour is often more reli...
Big data from social networks, and beyond, can allow you to hyper-target your required audience and see improved performance metrics from your messaging...
Consumer psychologist Patrick Fagan shows why 'fresh participants' are better for market research quality than repeat respondents and professional p...
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