How will AI's democratisation of qualitative resarch affect independent researchers?...
Why AI tools are better placed to add value to diaries, forums and communities than real time methods like depth interviews or groups....
Any qual researcher that has had a play with Chat GPT will know how you can ask it to act like a qualitative researcher and create do...
AI moderation can get more qual data from more people with less time and cost - but disintermediation of the researcher...
Of all the skills in qualitative research, it's analysis where most researchers want support from AI tools. Discover what impact...
AI is having a huge impact on the qualitative research industry. How will it disrupt it and is it a good or bad thing for qual researche...