[e-book] A researcher’s guide to online qual

Considering online qualitative research? Download this e-book by Tom Woodnutt, founder of Feeling Mutual, to ensure you get the best insights from...

How to stand out and win pitches

Pitching your proposal? Ron Sellers, President of Grey Matter Research and Consulting, shares his top tips to help you win business....

We are big believers that every qualitative research method has its pros and cons. Researchers need to use the right ones at the right times...

Qual Research Tips | MROCs come at a high cost methodologically, financially and logistically. Find out how flash research gets fresh...

Qual Research Tips | The costs of global face-to-face qual research have made multi-market projects unaffordable. Online qual all...

Qual Research Tips | These tips for creative development in online research - applied to any piece of creative development - bring a profound un...