Using Behavioral Recruitment to hyper-target audiences and increase participant quality
Researchers want higher quality participants. Behavioral Recruitment gives you fresh participants matched on social networks, worldwide. It’s a radically different method, powered by big data on people’s real behavior. Why depend on limited databases using self-reported data when you can access the largest, most data-rich network of people ever created?
MRMW NA 2019 presentation
Download Hugh Carling's presentation from MRMW NA 2019
'Using Behavioral Recruitment to hyper-target audiences and increase participant quality'
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